ABOUT US

Marketing at the highest level

We are a boutique agency specialized in communication and marketing. We are experienced in designing and implementing complex marketing, advertising and PR strategies. Our team members have a great ability to see the brand the way as it’s seen by the investor or brand General Manager. Our aim is to help companies build brand awareness and drive their business.

01

MODUS OPERANDI

At ORO NEGRO we do more than the expected. Our work begins with a strategy aimed at understanding the needs and goals of our client, identifying a target group, creating an interesting and engaging creation, as well as appropriate planning of activities and content distribution channel. Our process is based on a collaborative client approach. Contemporary brand communication should be something that people really want to be part of. Activating your audience, that is what we’re here for. 

02

GO HARD OR GO HOME

Sometimes it’s hard and time-consuming, but we don’t look for shortcuts. We’re proud of our work ethic and it’s this attitude that defines us. We know how to achieve the perfect mix of strategy, creativity, technology and production to achieve value for your brand and business. We’re all set to take your brand into the next decade.

ORO NEGRO IN A NUTSHELL

Our values

 

01

Clients are friends. We wouldn’t be here without them.

02

 The strength of our team are the Individuals.

03

We are 100% independent.

04

 We know how to use media budgets effectively.

05

We look at the client’s brand from his own perspective.

06

 Expect creativity and strategic thinking.

OUR STORY

Michał Pala

– Oro Negro founder

In marketing industry since 2009. Michal as Marketing Director was responsible for creating the strategy of launch, positioning and communication of Spanish jewelry brand TOUS in Poland.
In just few years TOUS from totally unknown brand in the market has become the leading jewelry brand in Poland, with high brand awareness and desirability among many customers. Often TOUS case in Poland is called “Love Brand”. After successful brand introduction in Poland, Michał was also responsible for TOUS marketing activities in Czech Republic and Slovakia, where TOUS again has become a strong brand and one of the market leaders.
Michal big experience related to many successful advertising campaigns both in traditional media (Print/TV/Internet/Cinema/OOH) as well as in communication (influencer marketing/PR/event management/Photo and Video production/Celebrity endorsement) resulted with other collaboration inquiries coming from different brands…and this is how in 2015 ORO NEGRO agency was born and till today is providing full 360 marketing services for TOUS in CEE as well as to other brands.

CONTACT

Do you like what you see?

Let’s work together, contact us.

+48 600 945 245

office@oronegro.pl